The Future of Your Mobile Grooming Business

Written By Melissa "MJ" Viera

By Melissa Viera

Originally Published on July 1, 2026, in Groomer to Groomer Magazine

While mobile grooming attracts people who want either convenience or a calm environment for their pet, groomers with all different business models can benefit from understanding who their ideal customer is and how to reach them. For many, reaching puppy owners is important. However, it takes more than marketing to keep new puppy owners returning to your business; you also need the skills to successfully introduce puppies to grooming.

Read More: Groomer to Groomer Magazine, Pg 26

Melissa "MJ" Viera

In 2013 I opened MJ’s Pet Training Academy with the vision of creating a new kind of dog training center. Along with teaching pet owners and professionals, I enjoy writing about dogs. I’m a member of Dog Writers Association of America, and the Association of Professional Dog Trainers, as well as a CPDT-KA. I hope you enjoy reading my thoughts on training and more.

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